Top 5 Wellness Apps Performance in Estonia Q2 2023

In the second quarter of 2023, the top wellness apps in Estonia displayed varied performance trends across downloads, revenue, and active users. Here's a closer look at how each app fared during this period, based on data from Sensor Tower.

Headspace: Sleep & Meditation saw significant fluctuations in both revenue and downloads. Weekly revenue peaked at $347 in the first week of May before hitting a low of $170 by the end of May, and then rebounding to $330 in the final week of June. Downloads spiked to 149 in mid-April but generally ranged between 44 and 132 for the rest of the quarter.

Calm experienced a more stable revenue trend, with a high of $243 in early May and a low of $102 in late April. Downloads remained relatively consistent, peaking at 63 in late March and maintaining a range between 19 and 56 throughout the quarter.

MindSpa.com by Synctuition OÜ had notable revenue spikes, reaching $302 in mid-April. However, the weekly downloads were quite low, with a significant drop to just 2 downloads in late May and early June, before slightly recovering to 31 in mid-June.

Waking Up: Meditation & Wisdom showed a varied revenue pattern, peaking at $222 in late April and dropping to a low of $40 by mid-June, before bouncing back to $145 in the last week of June. Weekly downloads were modest, with a high of 28 in late March, fluctuating between 5 and 27 for the remainder of the quarter.

Sleep Cycle - Tracker & Sounds displayed a steady download trend, peaking at 94 in late March and maintaining a consistent range between 42 and 65 for the rest of the quarter. Revenue also showed stability, with highs and lows of $154 and $67, respectively.

For more detailed insights and data, visit Sensor Tower.